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Trax NYC Blog

A bar of 18K rose gold smelted in The Smelt, stamped 750, graded A+ by the Assay Master
What's Inside Your Gold: Every Recipe in the Smelt

by TraxNYC

Rose gold is gold and copper. Green gold is gold and silver. Purple gold is gold and aluminum. Here is every recipe the Smelt knows, and a button t...

AI Trax, the store's AI guide: the title card of the film on buying a tennis bracelet
How to Buy a Tennis Bracelet: The Two-Minute Film

by TraxNYC

Who makes it, lab or natural, how to read the tag and how it should fit: the store's two-minute film on buying a tennis bracelet.

AI Trax, the store's AI guide: the title card of the film on buying a luxury watch
Before You Buy a Luxury Watch: Six Things to Know

by TraxNYC

Allocation, prices that move, box and papers, fakes, iced-out and who you buy from: what to know before you buy a luxury watch, in two minutes.

AI Trax, the store's AI guide: the title card of the film on picking a men's ring
How to Pick a Men's Ring: The Two-Minute Film

by TraxNYC

Style, metal, stones, and buying as is or custom: the store's two-minute film on picking a men's ring.

AI Trax, the store's AI guide: the title card of the film on buying a gold chain
How to Buy a Gold Chain: The Two-Minute Film

by TraxNYC

Karat, solid or light links, length and the links people buy most: the store's two-minute film on buying a gold chain.

A gold Miami Cuban link chain laid flat on black leather beside a ruler
The Chain Atlas: Ten Gold Chain Styles, Side by Side

by TraxNYC

Ten gold chain styles, photographed the same way at the store on 47th Street: what each one is, what the people of 47th Street say about it, and th...

A 5 mm gold chain on a neck
Chain width chart: millimeters to inches, and what each width looks like

by TraxNYC

Every common chain width in millimeters and inches, what each looks like on a neck, and what a gold chain of that width weighs.

Rolex Datejust
How much is a Rolex Datejust? The 36s and 41s in our case, with today's price

by TraxNYC

Every pre-owned Rolex Datejust in our case with its live price, the 41 mm and the 36 mm apart, the references decoded, and Oyster or Jubilee.

Rolex GMT-Master II Pepsi
How much is a Rolex GMT-Master II? Batman, Pepsi, Bruce Wayne and the rest, with today's price

by TraxNYC

Every pre-owned Rolex GMT-Master II in our case with its live price, the name each one goes by in the trade, and what moves the price.

Rolex Sky-Dweller
How much is a Rolex Sky-Dweller? The references in our case, with today's price

by TraxNYC

The pre-owned Rolex Sky-Dwellers in our case with live prices, the references decoded, and what to check before you pay.

Rolex Submariner
How much is a Rolex Submariner? Every reference in our case, with today's price

by TraxNYC

Every pre-owned Rolex Submariner in our case with its live price, the references decoded, and what moves one price against another.

Michael, gold refiner
Michael: When Gold Was $65 an Ounce

by Yan Do Amaral

Fifty-six years on 47th Street, from learning to set diamonds to buying, melting and refining gold, and January 1980, when the stores melted their ...

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