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☎ 212-872-9692  Call or text a personal jewelerGold $3,997.94 -0.05%Silver $53.92 -0.06%Platinum $1,555.65 +0.00%spot · we price by weight
TRAXNYCDiamond District · New York
Video

How to Buy a Gold Chain: The Two-Minute Film

Karat, solid or light links, length and the links people buy most: the store's two-minute film on buying a gold chain.

TraxNYC Magazine
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A two-minute film from the TraxNYC store on 47th Street about buying a gold chain. Its host, AI Trax, is an AI: Trax built him to explain what buyers ask before they buy, and he says so in the film. Here is what it covers.

What the film covers

  • Karat. Karat is how much gold is in the metal. 10K wears hardest for the money, 14K is the everyday pick for color and durability, and 18K is the richest.
  • Solid or light links. The same look can carry very different gold. A light-link chain uses far less gold than a solid one of the same width, and some links, like the Franco, can look even fuller as light links.
  • The price. Our chains are not sold by the gram, but the heavier the chain, the better the price per gram. For a package deal or a better price, ask a personal jeweler on live chat or by phone.
  • Length. 18 to 20 inches sits at the collarbone and carries a pendant. 22 to 24 inches drops lower and layers. 26 inches and up is for the big links. Any chain can be lengthened or shortened.
  • The ones people buy most. Rope, because it sparkles and hides wear. Miami Cuban, the statement. Curb, flat and classic. Franco, square and strong.
  • Gold keeps its metal. A gold chain holds the value of its gold, and you can trade it in with us.

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Before you buy

The chains in this story, and the guides from the store

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Ask a jeweler

Chat with a jeweler now, or call or text 212-872-9692. Our team texts back 10 AM to 10 PM ET; later texts are answered the next day. Or see it in person at 64 W 47th Street.

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