Know your length and the grams you want before a new run lands, because new chains often arrive as one link in many widths on the same day. Take 14K solid if the chain will carry a pendant, or .925 silver for a wide white link. For a width that is not up yet, the live chat can check the store, or call or text 212-872-9692 from 10 AM ET.
What lands: new gold chains, silver chains and tennis chains
New chains tend to come in runs. One link shows up in a ladder of widths on a single day, so the week a run appears is the week to grab your width. Lately the runs have been .925 silver links, thin 21K gold and lab-grown diamond tennis chains. Pt on a tennis title counts points per stone, and a carat is 100 points. The words diamond cut mean gold faceted to catch light, not set stones. The new diamond tennis chains say lab-grown in the title. If a diamond chain does not say, ask us. Between runs, browse the tennis chains or the silver chains.
Length: what length chain to buy, 18, 20, 22 or 24 inches
Lay a chain you already own flat and measure it end to end. That is your number. Most new chains let you choose the length, usually from 18 to 24 inches. Eighteen rests at the collarbone. Each longer step falls lower, until 24 reaches mid chest. Some heavy Cubans and box chains come in one length only, and many print the inches in the title, so open the listing that matches yours.
Grams: chain weight in grams
Read the grams before the width, since width alone hides the gold. The grams on a listing belong to one of its lengths, so a longer chain carries more gold and a shorter one less. Ask us for the weight at your inches. Hang a pendant from a solid chain.
Gold or silver: 14K, 10K and 21K gold chains or .925 silver chains
Choose 14K for a chain that stays on day and night. It is most of the gold here and keeps its links in shape for years. 10K carries less gold and wears tougher. The 21K arrives in fine links, a deeper yellow and softer, so keep it away from a heavy pendant. Silver here is .925, an easy way to wear a wide white link, and a cloth brings it back when it darkens. Many gold chains come in one color only, so check it before you fall for a photo.
Ask first: how to get a new chain before it is listed
Ask us instead of waiting for the website. If you saw a chain in a post and cannot find it here, give us the link, width, length and karat on the live chat, or call or text 212-872-9692 from 10 AM ET. A photo works too. If a run sold through in your width, ask whether more is coming. A chain made for you, such as a heavy Cuban with a custom lock, is final sale.