Skip to main content
☎ 212-872-9692  Call or text a personal jewelerGold $4,056.06 +1.39%Silver $54.02 +1.94%Platinum $1,539.26 +2.87%spot · we price by weight
TRAXNYCDiamond District · New York

Custom Jewelry in NYC

· Diamond District · Since 2004

Create whatdoesn't exist.

   

Tell us the idea. A 47th Street jeweler builds it by hand.

★ 4.83 from 887 reviewsOn 47th Street since 2004You approve the 3D design first

On our YouTube

Watch them get made.

From our videos

Made on 47th Street, for them.

Engagement, made to order

Your engagement ring, drawn for her.

Pick the stone, the metal and the setting, or bring her idea. A jeweler draws it before anything is made.

“The jewelry business is about trust. Buy from someone who will still be around, and who treats you with dignity.”
Trax, at the jewelry store on 47th Street since 2004

Every budget

From $3,000 to $71,500.

   

Move across the chart to go up the prices · click a piece to bring it forward · double-click to see it.

How it works

From your idea to your door.

  1. Send the ideaA photo, a sketch or a name.
  2. Get the priceA jeweler answers with a price range and the deposit before you pay anything.
  3. Pay the depositIt covers the 3D design. Payments toward custom work are not refundable.
  4. Approve the designYou see renderings, with up to three rounds of changes, before you pay for the piece. Nothing is made until you say yes.
  5. Then it is madeYou pay the balance, and the approved design is cast, cut or built by hand in the metal you chose, with any stones set.
  6. TimingWeeks, not days; the jeweler gives you the timeline when you start.
  7. DeliveredShipped and covered until it reaches you, or collected at 64 W 47th St after an approval email, with a photo ID and the card used.

Custom, name and photo work is final under the refund policy; ask the desk before you pay if you're unsure which applies to yours.

Private commission · 64 W 47th St

Ready to build your legacy?

Six questions. A jeweler answers with a price range and the deposit, and the deposit pays for your 3D design.

Since 2004★ 4.83 · 887 reviewsCovered until delivered
   
01What are we making?
02Metal

Color

03Stones

Pick as many as you like.

04Size and budget

Budget

05Describe your idea
06How should a jeweler reach you?

Best way to reach you

Rather sketch it with AI first? Open the AI designer · or call or text 212-872-9692

Our past work

Start from a piece.

Send its item number and what you'd change, and a jeweler says what can change and quotes it.

Filters

No filters available for this collection.

Showing 24 of 1545 total

Results

Rolex Sky-Dweller 42mm fully iced in Oystersteel with a diamond Roman dial, diamond bezel and diamond case, ref 326934
$40,000

Rolex Sky-Dweller 42mm, Custom Set Diamonds | Oystersteel | Iced Out Roman Dial

Sky-DwellerSteel#ST207920

Rolex Lady-Datejust 26mm in solid 18K yellow gold with a diamond dial
$13,500

Rolex Lady Datejust 26mm, Custom Set Diamonds | 18K Yellow Gold | Champagne Diamond Dial

26 mm18K#TRXW-024

Rolex Lady-Datejust 26mm in two tone Oystersteel and 18K yellow gold with a black diamond dial, ref 69173Sold
$5,500

Rolex Lady-Datejust 26mm, Custom Set Diamonds | Two Tone Yellow Gold | Black Diamond Dial

Two-Tone Gold26 mmLady-Datejustaftermarket dial#TRXW-158

Rolex Lady-Datejust 26mm in two tone Oystersteel and 18K yellow gold with a red diamond dial, ref 69173Sold
$5,500

Rolex Lady Datejust 26mm, Custom Set Diamonds | Two Tone Yellow Gold | Red Diamond Dial

Two-Tone Gold26 mmaftermarket dial#TRXW-157

Rolex DateJust 36mm two-tone gold watch with red ombre diamond dial and iced bezel.Sold
$9,000

Rolex DateJust 36mm, Custom Set Diamonds | Two Tone Yellow Gold | Red Ombre Diamond Dial | Iced Out

Two-Tone Gold36 mmDatejust 36#ST210655

Rolex DateJust 36mm, Custom Set Diamonds | Two Tone Yellow Gold | Iced Out Arabic DialSold
$7,500

Rolex DateJust 36mm, Custom Set Diamonds | Two Tone Yellow Gold | Iced Out Arabic Dial

36 mmDatejust 36#ST210653

Rolex Datejust 41mm, Custom Set Diamonds | Stainless Steel | Fully Iced Baguette Diamond DialSold
$16,000

Rolex Datejust 41mm, Custom Set Diamonds | Stainless Steel | Fully Iced Baguette Diamond Dial

41 mmDatejust 41Steel#TRXW-023

Rolex Datejust 41mm | Two Tone Everose Gold | Iced Out Diamond Roman DialSold
$22,000

Rolex Datejust 41mm, Custom Set Diamonds | Two Tone Everose Gold | Iced Out Diamond Roman Dial

Two-Tone Gold41 mmDatejust 41#ST209226

Rolex Day-Date 36mm, Custom Set Diamonds | 18K Yellow Gold | Green Ombre Diamond DialSold
$20,500

Rolex Day-Date 36mm, Custom Set Diamonds | 18K Yellow Gold | Green Ombre Diamond Dial

36 mmDay-Date 3618K#TRXW-259

« Previous 1 … 63 64 65

Before you start

Questions, answered.

Buyer's guide

How custom jewelry gets made here, start to finish

Past custom work: pendants above all, then rings, and the name, photo and initial pieces.

Every custom piece starts with a deposit for the 3D design, and you approve the renderings first.

Questions we get in the store

How does custom jewelry work, from idea to finished piece?

You send the desk your idea, and it quotes the piece. Your deposit covers the 3D design; you approve its renderings, with up to three rounds of changes, then pay the balance, and the piece is made. The desk handles each project personally.

What should I send to start a custom piece?

Photos of what you have in mind help most, or a sketch, or the item number of a piece on this page. Add the metal and gold color, the size, diamonds or none, and for a name piece the exact spelling.

Which metals and stones can I choose for a custom piece?

Gold in 10K, 14K or 18K, in yellow, white, rose or two-tone, or .925 silver. For stones, natural or lab-grown diamonds, emeralds, rubies, sapphires, opal or enamel, or none at all. The desk tells you what suits your design.

More questions we get

Will I see my custom design before it is made?

Yes. The deposit pays for a 3D design, and you see renderings of it before anything is made. You can ask for up to three rounds of changes; then you approve it and pay the balance.

How long does custom jewelry take to make?

Each piece is timed on its own, so put the question to the desk before any deposit is paid. Work begins once you approve the renderings and pay the balance. Need it for a date? Give the date in your first message.

Can I order a piece from this page with changes?

Ask the desk with its item number and what you want different: the name, the size, the gold or the stones. It tells you what can change and quotes it. A piece changed for you becomes custom work, so it is final.

Is custom jewelry here real gold, and are the diamonds real?

About nine in ten pieces here are solid karat gold, most of them 14K, and most of the rest are .925 silver. Nearly every diamond piece prints an origin, most of them natural and about one in eight lab-grown, both real diamonds. Ask the desk about the few with no origin line.

Can I return custom jewelry?

Custom, name and photo work is final, and so is any payment toward it. A piece already made and in our listings returns within 14 calendar days of confirmed delivery, new, unworn and unaltered, on a label TraxNYC issues, less the 5 percent restocking fee and the return shipping. Ask the desk which yours is.

How much does custom jewelry cost?

Each listing prints its own price, except a few that ask for a quote. A new piece is quoted by the desk: the gold's karat and grams, the stones and the work set the figure. Ask on the live chat, or call 212-872-9692 from 10 AM ET.

More about custom jewelry at TraxNYC

Custom jewelry for men and women: name, photo, initial and logo pendants, figures and faith pieces, rings, chains, bracelets and earrings. A new piece can be made in 10K, 14K or 18K gold in yellow, white or rose, in platinum or in .925 sterling silver, with natural or lab-grown diamonds or colored stones. Start from a piece below if you like: send its item number and what you'd change, and a jeweler says what can change and quotes it.

How does custom jewelry work?

  1. Send the idea: a photo, a sketch or a name.
  2. Get the price. A jeweler answers with a price range and the deposit before you pay anything.
  3. Pay the deposit. It covers the 3D design. The refund policy puts "Payments made toward custom items" among the items that are "strictly non-returnable and non-refundable."
  4. Approve the design. You see renderings, with up to three rounds of changes, before you pay for the piece. Nothing is made until you say yes.
  5. Then it is made. You pay the balance, and the approved design is cast, cut or built by hand in the metal you chose, with any stones set.
  6. Timing. Weeks, not days; the jeweler gives you the timeline when you start. Have a date to meet? Say so when you first write.

Text a jeweler · Chat now · Design it with AI · Engagement ring builder · Visit the store

Text 212-872-9692 or start the chat on this page. You don't have to come in, but you're welcome at 64 W 47th St, Booth F-1, Monday to Friday 11 AM to 6 PM ET and Saturday and Sunday 12 to 4 PM ET. Text first, so a jeweler is expecting you.

We take on custom pendants, photo pendants, name necklaces, custom rings, custom chains and custom bracelets at the jewelry store on 47th Street, where we have been since 2004. For an engagement ring, start in the ring builder; grillz have their own grillz builder. To see a first design before you talk to anyone, describe your idea to the AI Jewelry Designer. The showroom page has the address and the hours.

212-872-9692 · call or text 64 W 47th St, New York · Mon–Fri 11–6 · Sat–Sun 12–4 Start my piece